At level 5 you are required to take five mandatory modules (totalling 100 credits). You will also be required to choose one 20 credit elective module to give an overall total for the year of 120 credit points of study at Level 5.
All International students will follow a fixed diet of modules in their first year of study (ie the first year they enrol on a course, whether it is at level 4, 5 or 6), to include a business English module and an academic/professional skills module. A finalised timetable confirming the programme of study will be available after enrolment.
Module Title |
Module Code - Occurrence | Credit Points |
Semester |
|---|---|---|---|
Measuring Marketing Communication Performance |
44-5821-00S-A |
20 |
One |
Marketing Communications Planning |
44-5820-00S-A |
20 |
One |
Customer Psychology and Culture |
44-5808-00S-A |
20 |
Two |
Campaign Management |
44-5809-00S-A |
20 |
Two |
Sales and Business Skills |
44-5827-00S-A |
20 |
One |
One from the list below
Service and Retail Marketing |
44-5795-00S-A |
20 |
Two |
20 |
Year Long |